ACHICA renews with eBay Enterprise to boost International growth
Luxury Private Sale Retailer leverages eBay Enterprise for European fulfillment and shipping services
LONDON, November 17, 2014 – eBay Enterprise®, an eBay Inc. company, today announced it has signed a multi-year extension with ACHICA, a leading UK based luxury private sale retailer. The extension see’s eBay Enterprise continue to provide International fulfillment and shipping services to support ACHICA’s future growth ambitions. Since launching in the UK back in 2010 ACHICA has grown rapidly and now has over 4 million members across the UK, Germany, Spain, France, and Poland.
As part of the relationship eBay Enterprise manages the end-to-end fulfilment business from receiving goods directly from the manufacturer, breaking down into individual customer units, shipping directly to the consumer, and returns management. This unique private sale model has enabled ACHICA to grow rapidly without the need to invest in its own fulfilment and distribution infrastructure in each of the markets it operates.
ACHICA’s growth and international expansion has followed a carefully orchestrated plan to maximise efficiencies, whilst allowing themselves the flexibility to truly understand market characteristics and nuances key to developing their successful business model on a local scale. ACHICA now employs over 120 staff including local buyers to cater to different markets tastes.
CEO, Steve Robinson, has been driving ACHICA’s efforts towards a scalable and efficient international business operation since joining last year. “We are present in several European markets but we know we need to do even more to behave like an international business. The next exciting phase of ACHICA involves delivering the shopping experience that these markets demand”.
Robinson added “We have come a long way in a short space of time, but we still have ambitious plans. eBay Enterprise has been integral to our business growth since launching back in 2010. The partnership allows ACHICA to focus on its core competency; sourcing highly attractive products that appeal to our premium group of customers. With eBay Enterprise’s expertise in the international arena we have been able to continue our growth journey by better catering to the local demands of the International shopper. Therefore they were the obvious choice in continuing to support us on our journey”.
Michael Kliger, Vice President International at eBay Enterprise, said, “ACHICA has been a great success story since they introduced their innovative luxury lifestyle members model. We have been able to provide a highly flexible fulfilment operation that specifically caters to a unique and ever changing product assortment, providing ACHICA with the means to provide their customers a superior delivery experience”. Kliger added, “We are delighted to continue to partner with ACHICA as they look to continue their upward trajectory and make further in-roads into overseas markets”.
About eBay Enterprise
eBay Enterprise is a leading global provider of retail-optimised commerce solutions, including the Magento platform, order management, fulfilment, customer care, and marketing solutions. We enable brands and retailers of all sizes to deliver consistent omnichannel experiences across all retail touch points to attract and engage new customers, convert browsers into loyal buyers, and deliver products with speed and quality. With unrivaled flexibility and control, our clients are armed to accelerate sales growth and win with today’s digitally connected consumer. eBay Enterprise is headquartered in King of Prussia, Pa. and has international offices in Barcelona, Berlin, London, Manchester, Singapore, Hong Kong and Shanghai. eBay Enterprise is an eBay Inc. (Nasdaq: EBAY) company. More information can be found at www.ebayenterprise.com and www.magento.com.